Social media has had a rough 2022 with lingering questions about advertising spending, political ads and a $44 billion takeover of Twitter that may or may not be happening, depending on which Elon Musk...
Founder and President of Ideas That Evoke, an influencer and social media agency focused on the beauty, lifestyle and luxury markets. getty Social media channels need to work for you. Word of mouth is a...
As social media evolves, so should your social media marketing budget. Changing trends and platforms may mean putting some advertising dollars behind your campaigns and investing in creative talent to help you create and...